“In order for you to pop or to gain traction somewhere, your hometown is the market that matters the most,” Jazz Cartier said of Toronto. “They’re the ones that are going to be your biggest supporters, no matter what. So, if you shun them out or you try to go to the next city and try to do it, which a lot of people try to do, it never really works. You have to have your hometown fuck with you before anybody else does.”
 Cartier ties his dreads back in between shooting looks during a photo shoot for BRICK Magazine, a publication about the new age of Hip-Hop culture, as makeup artist, Mila Victoria, looks onwards. My mom always told me whenever I left the house to make sure I looked like a million dollars “and that no one should ever question, you know, where you live and how much your parents make … that shouldn’t cross their mind,” he said. “The first thought that should cross their mind is ‘wow, look at this young man, very well put together.’”
 Cartier drinks straight from a bottle of Hennessy in his trailer after performing at Field Trip Music & Arts Festival, in Toronto.
 Jazz Cartier walks onto the crowd while performing at JMBLYA in Austin, Texas. “I think a lot of it came from me being the only black kid at a couple of my schools,” Cartier says of the superstar title many people attribute him with. Everyone was looking already, he said, so why not be outspoken? “I’m just used to eyes being on me.”
 Fans press up against each other while cheering in the pouring rain at JMBLYA, in Austin.
 Jazz Cartier and his girlfriend, Koza Kurtulus, met through mutual friends and have been together for over two years. “It’s hard,” he says of constantly being away and on the road.
 Jazz Cartier attends an after-hours party in Kensington Market after playing at Field Trip Music & Arts Festival. “I think for a long time, for a good two to three years, I was kinda steering in a very wrong path, you know, partying a lot, doing a lot of drugs and drinking a lot– and it just got tiring,” Cartier said. “I’m not that beast who I once was before.”
 Jazz Cartier tweeted looking for a basketball court that him and his friends could play on. Alex Letros responded with a picture of his backyard court in Markham, and later hosted Cartier for a game of pick up.
 Cartier raps the lyrics written down in his phone inside his studio on King Street East. “Lantz has a very big part in how I record and how I sound,” Cartier said. He knows my voice pretty much better than I know my voice. “Even sometimes I’m not as comfortable with my own voice as I may think I am, because there’s a voice in my head, then there’s a voice out loud, you know.”
 Jazz Cartier smokes a cigarette inside his trailer after performing at JMBLYA, in between media interviews. “A lot of people think that cuz I went to boarding school and shit like that, that I had a silver spoon my whole fucking life,” he said. “My mom had me when she was like 19 and my dad wasn’t really in the picture. So, it was mostly her fending for us, like days where we had to split happy meals and she would eat whatever I left for her, because that’s how we had it.”
 A sign outlining the “Garden Rules” sits on the floor inside Cartier’s recording studio.
 In between recording vocals for one of Cartier’s new tracks, Toronto singer, Blaise Moore, lays on the couch inside Jazz’s studio at 3 a.m.. “I mean, what else am I going to do?” Cartier said of working in the studio until the early hours of the morning. “There’s not much outside there for me. I’m not going to go to a party, get drunk and, you know, get myself into some sort of trouble. Staying off the streets as much as possible is my thing, so why not be here?”
 Cartier’s DJ 4th Pyramid said that Jazz often ends up sleeping on the couch inside his hotel room rather then in his own bed while touring. “When me and 4th are out there doing shows, above anything else, 4th is like a mentor to me – one of my good friends,” Cartier said.
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